Message from the President
Some years back, I came to realize that the understanding of a problem always leads to its solution.
It became evident to me that in order to arrive at an understanding of any situation, the communication channels that carry information in support of an evaluation, must first be coordinated. Also, the units of available data have to be linked at one point or another to the information they contain so the relevant portion is tapped. By this process, it became apparent that any reasonable answer derived at can serve as a possible solution. Now I had to select the 'best' one. No! I had to choose the 'right' one. At the next level of communication came the time to inform others of my 'right' solution. I quickly realized that the selection process was not over: my understanding was not their understanding; my solution was not necessarily their solution.
In retrospect, we can see all the above as common knowledge, source of technological breakthrough and new enterprise aspirations (such as Customer Relationship Management / CRM). We can see that profiled knowledge can be used to reduce time and effort in finding solutions that are 'right' and accepted.
But the bottom line is always the individual, the person, the one next to you. The understanding of a problem must include the understanding of the people touched by the problem because they can have different profile natures.
I advocate that our Company has a well-founded qualification of 'generalist'. It has the unique competence to directly support or consult in the interaction management prospects existing in a public or a private enterprise.